Hublot introduces ceramic models to its Big Bang Integral collection
When Hublot introduced the world to its first Big Bang with an integrated bracelet in black ceramic last year, we knew some exciting things were on there way. And right we were with the recent reveal of three new colours for the Big Bang Integral Ceramic collection - White, Grey and Navy Blue.
Back in the 1980s, Hublot made a name for itself by putting a rubber strap on gold watch – what seemed like a bonkers combination at the time it would ruffle feathers and set the pace for the Swiss Manufacture for the next 40 years. Fast forward to today and Hublot can claim an extensive resume of innovations in both design and material development.
One of its most recent successes was last year’s release of the Big Bang Integral range – celebrating the addition of an integrated bracelet to the brand’s iconic Big Bang watch collection, giving the already masculine aesthetic a more comfortable and flexible on-wrist experience.
Although, as we’ve all come to learn, Hublot’s spirit to innovate is rarely at rest and this year the sees the addition of three new ceramic models – navy blue, gray and white – to the Big Bang Integral range.
“Materials have always been a key aspect of for our brand,” says Ricardo Guadalupe, CEO of Hublot. “We were the first brand to bring high-end ceramic to the industry, and therefore take our role in that space very seriously.”
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